Americans Want More Children Than They Are Having

The fertility crisis isn't about people wanting smaller families. It's about a system failing Americans who want children. We are the only research organization in America saying what many know is true: America needs, and Americans want, more babies.

The data is clear. We know why it's happening. The IFS Pronatalism Initiative is building the roadmap to close the gap.

People Want Kids, The System is Failing Them.

On average, Americans want more than two kids. But the actual birth rate is well below that and, worse, it's falling. This is not a story about people wanting to have smaller families. It's a story about a cultural, economic, and political system failing a majority of people who want a family.

The consequences of all this are not abstract. When birth rates fall this far below what people want, you get not only an aging and shrinking society but with it political instability, economic fragility and a crisis of meaning: If not family, then what else is there?

The Pronatalism Initiative at IFS fearlessly follows the evidence wherever it leads. The good news is that the fertility crisis can be fixed. It just takes having honest conversations about cultural norms, economics, and public policy, and being willing to consider policies a bit outside the ordinary.

“Falling fertility is not a product of falling family desires, but of a yawning abyss of dreams-not-realized.”

Why This Work Matters

For more than a decade, the Institute for Family Studies has produced research on what is best for the family.

The Pronatalism Initiative looks rigorously at demography, economics, sociology, and family policy to solve one of the most important problems of our time:

Why are people having fewer children than they want? What can be done about it? What happens if we don't solve this?

Evidence, Not Ideology.

The IFS pronatal position is simple: every person who wants kids should have them. Decades of research clearly shows that when policy and communities become more family-friendly, birth rates rise.

The IFS pronatalism Initiative operates on three first pillars:

01

A Fact-First Framework

Some think tanks know the answer to a question before they even see the evidence. That's not us. We always begin with a sober, clinical assessment of the evidence.

Before we even think about what a good outcome for family might be, we put in the work to make sure we know what the actual outcomes for families are, and what the possible outcomes for the future could be. We go where the facts lead, rather than starting with our ideology and making the facts fit.

Pro-family research easily gets dismissed when it looks captured by partisan, ideological, or even ethnic interests. IFS publishes findings that serious people across political and intellectual divides can cite, debate, and ultimately have the confidence to act on. Our independence is what makes credible across the spectrum.

02

Freedom First

We don't advocate for engineering birthrates. If people sincerely don't want to raise kids, we don't want to make them. But, we do believe that economic, political, and cultural obstacles blocking or slowing families from having the family size they want are real, identifiable, and most often correctable.

Huge shares of Americans genuinely want more kids than they're having. Every recommendation we make begins with the basic idea that our goal is to increase freedom, not reduce it. For that reason, we don't favor policies that bully people into things they don't want or that limit their freedom to make contracts, or limit the ability of businesses to be productive. Free societies are the best societies. Once we've solved the facts, our next step is working upward from the principle of freedom.

03

A First-Mover Advantage

No other think tank in America will forthrightly name the problem, say in public they’re pronatalist, and tell the truth: there should be more babies.

Around the world, there are only a small handful of organizations like IFS, and they rely on our research and cite our work. We are the center for cutting-edge pronatalist research because we have been banging this drum louder than anybody else, and because we are the only organization of this kind that sends our scholars to the conferences where new knowledge is first being generated.

“People who support policies that yield more babies are pronatalists. People who do not support those policies are not.”

Recent Research

View All

Don’t Just Watch The Fertility Story Unfold... Stay Ahead of The Research

About Lyman Stone

Lyman Stone is a demographer with a PhD from McGill University. He is also a demographic forecast and advisor for the consulting firm Demographic Intelligence where his population forecasts are trusted by Fortune 500 companies with a combined value of over $1 trillion.

He has been a demographic advisor for the Social Security Trustees and the Congressional Budget Office, has presented on demographics to Congressmen and the White House, and has given Congressional testimony, as well as testimony in many state legislatures.

His demographic writing has appeared in numerous publications like the New York Times, Wall Street Journal, Washington Post, and NPR, as well as papers of record in Europe and Asia. He has also reached massive popular audiences through recurring conversations on podcasts like Chris Williamson's Modern Wisdom and many others. His work is cited by policymakers, journalists, and researchers across the political spectrum. His proudest accomplishment is his four wonderful children.

Peter Foreshaw Brookes

Peter Foreshaw Brookes

Research Associate, Pronatalism Initiative

Peter Foreshaw Brookes is Research Associate of the Pronatalism Initiative at the Institute for Family Studies. He is also the Director of The Centre for Family and Education and of Foreshaw Brookes Education. He studied Philosophy, Politics and Economics at the University of Oxford, specializing in Econometrics and Philosophy of Religion. He has written in The Guardian, National Review, Daily Wire, Deseret, The CriticMace Magazine and a number of other outlets, and has appeared on GB News, EWTN, and Times Radio. He lives in Hertfordshire with his wife and son.

For media requests contact:

Contact

Interested in learning more about the work of the Institute for Family Studies? Please feel free to contact us by using your preferred method detailed below.
 

Mailing Address:

P.O. Box 1502
Charlottesville, VA 22902

(434) 260-1048

info@ifstudies.org

Media Inquiries

For media inquiries, contact Chris Bullivant (chris@ifstudies.org).

We encourage members of the media interested in learning more about the people and projects behind the work of the Institute for Family Studies to get started by perusing our "Media Kit" materials.

Media Kit

Wait, Don't Leave!

Before you go, consider subscribing to the Family Trends Briefing so we can keep you updated with latest insights, articles, and reports.

Before you go, consider subscribing to the Family Trends Briefing so we can keep you updated with news, articles, and reports.

Thank You!

We’ll keep you up to date with the latest from our research and articles.

Sign Up
The latest on marriage and family delivered straight to your inbox
Thank You
You’re signed up
No thanks, continue reading
IFS needs to raise $25,000 before June 21. 
Give now by clicking on the button below!
No thanks, continue reading